Gourmet Revelations
My last project for Gourmet was the best one yet, and conceived, shot and delivered under quarantine! Revelations is the world's first pyramid-shaped pet food, with a decadent gravy that cascades down the side when it's opened. The concept for the photography, advertising and branding had to highlight the product's main usp - the shape. We did this by utilising geometry and perspective in the photoshoot and print work, all whilst dialling up the premiumness and culinarity.